How to Remove Your Information From Data Broker Sites
Each broker has its own opt-out process, and California residents can also use the state's DROP platform. Pick the site you're listed on to see its steps.
Last checked: October 2026 · Broker pages checked against each broker's own opt-out page
Quick overview
- Each data broker has its own opt-out process, so each listing needs its own request.
- California's DROP platform lets residents send one free deletion request to over 600 registered data brokers.
- Since August 1, 2026, brokers must check DROP at least every 45 days. Status updates can take up to 90 days.
- Listings can reappear after removal, so it's worth re-checking.
How opting out works
Broker by broker
In our experience, opt-out forms that need only a listing URL and an email address move fast. Requests that don't match the name or address on file, or ask for everything to be removed instead of pointing at the listing, tend to stall.
Two mistakes come up often: editing your own listing instead of requesting removal, which just refreshes it, and creating an account with the broker to get removed. Some sites use that step to collect more data.
California residents: DROP
California's Delete Request and Opt-out Platform (DROP) is free. A California resident verifies eligibility, creates a profile with as much information as they choose, and submits one request to over 600 registered data brokers.
Since August 1, 2026, brokers must access DROP at least once every 45 days to begin processing deletion requests. The state says it can take up to 90 days for your status to update.
The state also says that deleting your data may affect some online experiences, such as fewer targeted ads or less personalized content.
Listings can come back
In our experience, brokers can re-list the same information later, so a removal isn't always permanent.
Site-specific removal guides
Each broker has its own opt-out process. Start with the guide for the site that lists you.
Not sure which sites list you? A free people-search scan checks the major sites.
If the listing stays
Search suppression pushes a listing that stays down in search results, and Google De-indexing applies where a page is eligible. We tell you which situation you're in before any work begins.
We're not a legal service, and we don't guarantee complete or permanent removal. Brokers can re-list your information later.
Common questions
Can I opt out of data brokers myself?
Yes. Opting out yourself is free, and each site in the list on this page has its own page with the steps. California residents can also use the state's DROP platform.
Who can use California DROP?
California residents. The state says you can verify eligibility by entering your information directly or by signing in with an existing Login.gov account. A parent can submit a request for a child, and a family member for an elderly relative.
Does opting out remove me from Google search results?
Not by itself. A broker opt-out targets the broker's own site. If a listing also ranks in Google, our Google De-indexing service covers removal from the index.
Is opting out legal?
Yes, and most brokers offer a free opt-out. Whether a broker must honor a request depends on your state.
Will my information come back after it is removed?
It can. In our experience, brokers re-list the same information later, so a removal isn't always permanent. Our Privacy Monitoring service watches for re-listings.
Which data broker sites are covered?
The sites listed on this page each have their own page. New brokers appear, and some shut down or merge over time.
Do I pay if my information isn't removed?
Opting out yourself is free. Our removal services are no-removal, no-fee: you're invoiced only once we achieve the removal defined in your Service Agreement. Search suppression is billed for the work performed.
Related
Want to stay ahead of re-listings? See Privacy Monitoring. If a listing stays online, see Search Suppression and Google De-indexing. For private photos, see Private Image Removal.
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